"What makes your book so different?" She tilted her head slightly, curious to hear what I would say.
"The concept," I answered without hesitating. "Not enough businesswomen think of how the bandwidth of their leadership and influence is directly connected to their food."
I truly believe that not enough books break with the smooth talking and band aid solutions.
My grandparents and mom always warned me: "A soft doctor creates stinking wounds." A leftover of two world wars, a mother who died young of gangreen due to an insecure doctor and all the survival skills they had up their sleeves to heal wounded soldiers that knocked on their door.
I was always intrigued by their saying and when I heard it the first time, I stopped crying at the doctor when he ripped off the sticky bandaid from another one of too many stitched up accidents (I was sensitive to bad odors 😆)
I like to think of myself as straight forward and honest when it comes to saying things as they are.
I've had too many experiences with doctors who patched up my symptoms with pills and my mouth when I would not agree with their 'diagnose' to go home and accept the fact I would never heal.
Result: I had to lay around and die for five years before I realized I could do it myself. And I healed.
That's one thing that sets my book apart. I won't lie to you.
Moreover I'm at an age where beating around the bushes starts to hurt :-)
The other treat is how I address the fact that not enough businesswomen realize how much money they are leaving on the table to their fatigue, exhaustion, overweight, pain, discomfort.
Totally unnecessary.
Costs always take something away from you, whether that's money, energy, or time. That's what I learned when I waited every week for days in waiting rooms, at hospitals for expensive treatments and the goodwill of too busy doctors, overworked nurses to take me serious (they didn't).
When you have to 'pay' it will hurt your pocket, your sense of time, your personal life, your relationships. Costs never come back to you. They disappear, leaving you empty-handed and you wonder, "What did I get?"
The costs of neglect are higher than hands full of money. When you lose your health over ignoring signals (like I did for years), over not being able to stop working (you think you are irreplaceable), over prioritizing everyone and everything else before you, there is no way you will escape trouble at some point. You will always pay the price. The question is: when and what for? Now for taking good care of yourself or later, to the costs of neglect?
When you think of real estate, you think investment. You know that it will come back to you one day, so you don't mind so much at all to put that big fat check on the table. You even smile giving your money to the bank for that downpayment!
That's the feeling you get when you start treating your body and health as your most valuable real estate; you will smile while loading in those glorious organic vegetables and paying your farmer because you know... this will come back into my body account, ten fold!
So ask yourself from here on, what investment is there to be made that I can cash in from -physically, mentally and emotionally, for the rest of my life?
When you stop thinking in terms what things 'cost' you and start 'investing' with time, energy and money in healthy choices, that's when profits start flowing in. Suddenly you can zip up that favorite sexy dress again, you will wake up full of energy and ready to take your business to a higher level, you will still have energy in the evening after a long, productive day to play with your children, go out with friends or to make love to your love.
That's what I address at the start of each chapter that covers a next step in your journey to better health;
1. The costs of when you skip the habits that support your ambitions,
2. The investment that will create different results and
3. The profits that will flow in from your new way of eating and thinking.
I take you through 7 steps with 7 chapters and gradually immerse you in a new culinary, plant based and nutrient dense lifestyle while getting you out of the excuse-mentality of busyness.
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